SUBJECT: Your Follow Up Plan - How To Save your Sanity Hi [Name], Knowing how busy we all seem this decade,I hope you’ve had a chance to actually sit down and read “Why You Need to Follow Up with Your Customers”. If you have any questions, I’ll do my best to answer them. Meanwhile, last email, we spoke about dealing with your fans and subscribers through follow up. If you find yourself overwhelmed with personal requests and letters, there are other tactful and effective ways you can gently discourage this trend. For one thing, if you don’t want to spend all day answering emails, make sure your follow ups include a disclaimer saying something like: “Due to the volume of letters I receive,it’s just not possible for me to answer in person…” (Assuming that it's true, and what you want, of course!) They’re less likely to be offended, if you’ve mentioned you can't respond personally, up front. Be sure your follow up emails include lots of other contact options – ones with strong calls to action. “Contact me through my blog…”, “Find me on Twitter” (A 140 character Twitter answer takes only seconds to do, and is highly personal!) “Join my Mastermind Group”… “Take advantage of my May coaching deal”… “Ask a question on my free forum” – these are all ways to help them feel as if have personal access to your ear. Next time, I’ll bring you a few more tips about other effective follow up strategies. Warmly, NAME P.S. In the meantime, go through your favorite marketers own follow up emails, and see what contact options they offer (and how you feel about them!) And if you'd like to learn plain, practical follow tactics, check out: [INSERT URL: The Money’s in the Follow Up: Your Follow Up Cash Plan]